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The magazine thanks the members of the Editorial Team, the Technical Team, the Translation Review area, the Design and Layout and OJS Support area for their contribution to this issue.
Special thanks to the group of peer reviewers who participated in the review of the articles corresponding to this issue.

Published: 2019-10-30

Articles

Medios digitales en el posicionamiento de marca.

Caso: “Instituto Superior Tecnológico Guayaquil (ISTG)”

Ana María Villamar Gavilanes, Germán Jazmany Zambrano Verdesoto, Ana Luisa Regalado Vargas

1-16

PDF (Spanish) HTML (Spanish)
Views: 2697Downloads: 2772

Impact of the Community Bonding Program of the Universidad Internacional del Ecuador - UIDE in the Sector Independencia II – Barrios de Paz in Guayaquil, 2017 - 2018.

Jorge Izaguirre, Viviana Medina Vergara, Sabrina Gavidia Bonilla

17-27

PDF (Spanish) HTML (Spanish)
Views: 1172Downloads: 780

Experiential marketing and customer loyalty from a chain of retail stores located in Lima

Victor Hugo Fernández Bedoya, Jorge Luis Aníbal Baldárrago Baldárrago, Susana Edita Paredes Díaz

28-44

PDF (Spanish) HTML (Spanish)
Views: 3598Downloads: 2716

Desarrollo de colecciones de moda por medio de procesos creativos y técnicos

Lisbeth Liliana Morocho Pilco

45-54

PDF (Spanish) HTML (Spanish)
Views: 2357Downloads: 1936

Análisis de la incidencia de la Crítica Jurídica del estudio del Derecho en el desempeño profesional del estudiante graduado de la UMET

José Pablo Abreu Fernández, Yailen Monzón Bruguera, MSc. Gladys Alarcón

55-72

PDF (Spanish) HTML (Spanish)
Views: 951Downloads: 773

Validación práctica del Modelo Metodológico de Diseño, Seguimiento y Evaluación Curricular en Instituto Superior Técnico MEDIFORM

María José Gonzalez, M. María Fernández

73-92

PDF (Spanish) HTML (Spanish)
Views: 821Downloads: 952